Amberflo Raises $15 Million Series A to Power the Transition to Usage-Based Pricing
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Usage Metering and
Usage-Based Billing
Made Easy!

Amberflo provides the most advanced and comprehensive platform for building and deploying usage-based pricing.

Accelerating the growth of top tier companies

Jonathan Nolan
SVP of Engineering & Product,
LaunchDarkly
We surveyed the landscape and selected Amberflo as our metering and billing provider as it could scale to meet our high volume and high reliability needs, processing tens of billions of events per day.
Itay Link
VP of Finance,
Firebolt.io
Amberflo was able to seamlessly and successfully, in record time, deploy its metering and billing platform and integrate with our sales, accounting, and cloud marketplace systems to enable end-to-end customer onboarding and provisioning.
Krishna Raj Raja
Founder and CEO,
SupportLogic
We considered building the infrastructure in-house but that would have set us back by 1 year. Amberflo’s feature-rich, developer-friendly platform was instrumental in accelerating our transition in record time.
See more testimonials...

What We Do

Metering

Ingest, aggregate, store, and analyze usage and cost data in realtime at any scale.

Pricing and Billing

Deliver flexible, usage-based pricing and metered invoices with real time usage.

Price Modeling and Analytics

Determine the right price for your products for maximizing revenue and adoption.

Integrations

Rich integration framework.
Pre-built connectors for CRM, Accounting, and Payments.

Metering and Usage-Based Pricing for a fraction of the cost

Speed matters in business.

Free your engineering teams to pursue product differentiation and accelerate delivery of roadmap items

Eliminate the ongoing expense of continued maintenance and upgrades on a homegrown system

Model, operationalize, and manage your metering and usage-based pricing infrastructure for 1/10th to 1/100th the cost of a self build

Modern platform that keeps pace with your growing needs

Customer behavior and usage patterns change over time. Your pricing and billing platform should be an enabler not a bottleneck.

Model any custom usage-based pricing plan with a powerful pricing machine infrastructure

Easily model prepaid credits or commitments, subscriptions, percentage-based charges, set-up fees, and other one-time charges

Easy-to-use, code-free UI allows Product and Finance teams to independently experiment with pricing and packaging changes

Lead with Product-Led Growth (PLG)

Eliminate friction in onboarding, and drive maximum revenue and adoption.

Easily configure free trials and offer credits and discounts, then seamlessly convert trial users to long-term customers

Leverage realtime reporting and granular, multidimensional analytics and 24/7 alerting to create granular visibility into product usage and customer adoption.

Delight customers with fair, transparent billing by providing realtime visibility into their own usage and spend

Why Amberflo

Architecture

Metering is not the same as logging or observability; it requires accuracy via idempotency, real time data aggregation at scale, and ability to meter any use case.

Amberflo is the only vendor offering a decoupled, full featured Metering Cloud.

Ease of Deployment

Pre-built integrations with leading systems and applications, Rich SDKs, and APIs make Amberflo easy to deploy and consume.

PLG based self-sign up motion, with no feature gating and generous free tier make it easy for you to try with no risk.

Domain Experience

The Amberflo founding team has years of experience building PLG and Usage-Based Pricing and Billing infrastructure at AWS.

There is no substitute for experience, having seen it at massive scale.

Platform Overview

Metering Cloud

Accurately Meter any infrastructure, platform, application, resource, or custom event. We provide an end-to-end, drop-in, usage data infrastructure that serves as the system of record and source of truth.

Amberflo handles the secure and real time ingestion, persistence, transformation, aggregation, visualization, and querying of usage data.

Billing Cloud

Billing infrastructure that is highly flexible, reliable, and accurate at every stage of your growth and scale.

Leverage modern and native constructs like

  • Tiered pricing
  • Prepaid Credits
  • Commitments with True ups
  • Multi-dimensional pricing (e.g. provider, region, type, ...)
  • Percentage of invoice
  • Volume Discounts
  • Real time, accurate, on demand invoicing and billing

and more...

Usage and Billing Portal

Delight customers with real time, accurate metered invoicing and billing with an out-of-the-box interactive Customer Usage and Billing Portal.

We offer several options. Use our hosted web portal for quick no-code setup. Alternatively, embed our pre-built but highly customizable UI widgets in your own customer-facing application or service to deliver an integrated experience for your customers.

Price Modeling

Are you leaving money on the table? Wondering if your pricing plans are fully optimized? 

We include a built-in Price Modeling tool. You don't need to juggle complex spreadsheet with stale data. With Amberflo's integrated metering, pricing, and billing you can do A/B simulations in real time over real, accurate usage data.

Experiment with new pricing models, charge vectors, and more and see actionable insights on impact to customers and revenue.

Usage and Billing Analytics

Uncover usage trends, identify new customer segments, explore revenue and margin performance, and surface other previously-hidden insights from granular, realtime usage and billing data.

Create custom reports and queries to share insights across your team.

Stay notified of changes across your system and customer's usage and billing patterns with Alerts automatically delivered to your inbox or applications.

Integrations

In addition to our APIs, use our drop-in SDKs, and several pre-built connectors to leading front-end and back-end applications.

We also support meter ingestion from a variety of locations such as databases, files, AWS services, and more.

Use a native, managed application for Salesforce.com to integrate PLG and Usage-Based Pricing, Billing, and Discounting into your existing customer onboarding and provisioning workflows and systems. Use our integration with Stripe, NetSuite, TaxJar, and others to drive end-to-end billing workflows.

Accelerating Revenue of Top Tier Companies

"Amberflo is helping us fast-track our way to market with the usage-based pricing experiences we wanted, while delivering meaningful cost savings and avoiding a lengthy internal development cycle.

We surveyed the landscape and selected Amberflo as our metering and billing provider as it could scale to meet our high volume and high reliability needs, processing tens of billions of events per day."

Jonathan Nolan

SVP of Engineering and Product

“Amberflo was able to seamlessly and successfully, in record time, deploy its metering and billing platform and integrate with our sales, accounting, and cloud marketplace systems to enable end-to-end customer onboarding and provisioning.

With Amberflo, we are able to delight our customers with accurate, on-demand real time billing and usage dashboards, which are an integrated part of our overall product experience.”

Itay Link

VP of Finance

"Nobody wants to pay for shelfware - we believe the market is moving towards value and adoption-based pricing. SupportLogic shifted to usage-based pricing from a traditional subscription model, and we couldn’t be more pleased with the results. Our customers love the transparency and flexibility to pay only for what they use.

We considered building the infrastructure in-house but that would have set us back by 1 year. Amberflo’s feature-rich, developer-friendly platform was instrumental in accelerating our transition in record time."

Krishna Raj Raja

Founder and CEO

"Building accurate, on-demand, and scalable Usage-Based Pricing and Billing solutions is hard. Amberflo's team has the right background and experience to solve this effectively."

Zachary Smith

Founder of Packet
Managing Director, Equinix Metal

"We selected Amberflo because usage-based metering, pricing and billing is an integral part of our product experience and Amberflo platform had the flexibility and depth to meet our modern use case.”

Suman Kanuganti

Founder and CEO

"Amberflo’s idea of separating metering from pricing and billing is a stroke of genius in my opinion because it lets you separate the conversations of 'what will we meter' and 'how will we price and package'."

Patrick O'Keeffe

SVP, Technology

"We were deeply impressed by Amberflo's domain knowledge of Usage-Based Pricing and Billing models, and their platform-centric approach to metering and billing. Amberflo's platform solution stood out as the most advanced, feature-rich, and cost-effective."

DV Subramanyam Dronamraju

Founder & CEO

"Amberflo is filling a huge gap in the industry. The shift to usage-based business models is here and a developer-first, programmable approach to delivering next-generation metered pricing and billing solutions is the correct one."

Sameer Maggon

CEO

“Amberflo’s idea of decoupling metering from pricing and billing, yet keeping it in a single integrated platform, has allowed us to work more effectively at LaunchDarkly by separating concerns about ‘what will we meter’ from ‘how will we price and package’.”

Nate Graf

Senior Engineering Manager

“We sought a modern Cloud Metering and Billing Platform that was developer-first and where Metering operated and scaled independently of pricing and billing. With Amberflo we were able to rapidly build the product and pricing experiences we wanted and avoid a lengthy internal development cycle."

Sharon Zhang

Co-Founder and CTO