Amberflo is driving the world toward a more fair and transparent business model

We envision a world of Usage-Based Pricing where customers pay only for what they use.
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Customers welcome it and it has proven to drive highest levels of adoption and revenue growth for businesses.

Our Team

Our platform is built from the ground-up by a team responsible for some of the original metered usage-based cloud services at the leading cloud infrastructure and platform providers and are currently used everyday by millions of customers worldwide.

Amberflo was founded in 2020 by Puneet Gupta and Lior Mechlovich.

We are backed by world-class investors

Our backers include prominent venture firms as well as operators and angel investors from Usage-Based and Product-Led Growth (PLG) companies like Amazon, Google, and others.

Values and Leadership Principles

Inspired by our past experience and a vision for the future we are grounded in a set of core values that define who we are and how we operate.
Customer Obsession
Leaders work not just to satisfy customers but to delight customers. They come to work everyday to obsess over customers and earn their trust.
It’s Always Day 1
Leaders embrace trends as tailwinds. Unencumbered by status quo, they lean into the future knowing that yesterday’s "wow" quickly becomes today’s "ordinary". Leaders improve and invent before they have to.
Intellectual Generosity
Leaders proactively share knowledge and insights with colleagues. They are intellectually curious and know that intellectual curiosity only bears fruit with intellectual generosity.
Earn Trust
Leaders listen attentively, speak candidly, and treat others respectfully. Leaders are vocally self-critical, even when doing so is awkward or embarrassing.
Write it Down
Our business is complex. We embrace narrative writing over bullet point presentations.
Bias for Action
Speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk taking.
Disagree and Commit
Leaders respectfully speak up when they disagree, even when doing so is uncomfortable or exhausting. They do not compromise for the sake of social cohesion. However, once a decision is determined, they commit wholeheartedly.

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